Willow Park Wines & Spirits is one of Western Canada's largest private liquor retailers. The company was looking to redesign its website and blog with original illustrations to accompany page content. Stepping away from traditional stock photography and into something more artistic and thoughtful to match the quality of the content being provided.
The style of illustration was created with the Willow Park team who wanted something modern and stylish. A slightly muted, pastel color palette with pops here and there. Realistic perspective, like a scene from a photo, but with light outlines and solid color fills. These unique illustrations help their brand stand out as high quality, high standard, and tailored for each customer.